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All Posts In: Public Relations
KBRS, Inc. to be Featured in Savannah Morning News
Posted: Wednesday June 29, 2011 • Category: Public Relations
When we say we serve clients of every industry, we mean it. One of our industrial clients, KBRS, Inc., specializes in making shower bases and components to use as an alternative to the mortar and liner shower pans that one would normally use when remodeling your shower. After designing their retail and wholesale websites and creating print and online advertising, we are now working to get the word out about this fascinating company through public relations. We thought the KBRS “story” would make an especially interesting business story on a successful local Savannah business. A few phone calls and emails later, we set up the interview. In the picture below you see Tommy Davis, President and CEO of KBRS, Inc., being interviewed in the KBRS warehouse by Savannah Morning News reporter Matthew Goricki. The story should make it to press soon, and we’ll be sure to post it when it does.
Back To TopA-Town Get Down Huge Success!
Posted: Wednesday March 2, 2011 • Category: Public Relations
A couple weeks ago, we told you about A-Town Get Down, the public music festival honoring the life of SCAD student, Alex Townsend. We are very happy to report that the event was a huge success! For that, we need to give a huge shout-out to account coordinator-extraordinaire, Christie Koppel, who worked very hard to get the word out about this event and create some buzz. Below is just a sampling of the coverage we received because of her efforts. She also received coverage during the concert from all three local news stations. Great job, Christie!
Savannah Chapter PRSA Interest Meeting Tomorrow!
Posted: Wednesday September 29, 2010 • Category: Public Relations
Exciting news for public relations professionals here in Savannah! After much anticipation, Savannah is holding an interest meeting for a possible Savannah PRSA Chapter tomorrow, September 30 at 8:30 am at the Savannah Area Chamber of Commerce.
For those of you unfamiliar with PRSA, it is the world’s largest professional public relations and communications organization. There are more than 100 chapters across the United States with more than 21,000 members. A Savannah chapter would be a wonderful professional addition to our local public relations community for many reasons. Some of the many benefits a PRSA member can look forward to include networking with other industry contacts, professional recognition and awards, professional development programs and industry conferences, and access to PRSA’s many helpful resources such as newsletters and blogs.
BP PR Twitter Spoof Provides Satirical Commentary to Tragic Situation
Posted: Wednesday June 9, 2010 • Category: Public Relations
There’s an endless amount we could say about the PR nightmare that is the BP oil spill. The situation was handled poorly from the start, and BP CEO Tony Hayward hasn’t done himself any favors with his unfortunate comments downplaying the severity. In general, BP has taken a particularly passive approach in making any public statements about the crisis. In a situation as large-scale as this, passive is NOT the way you want to approach your PR plan. If you don’t say it yourself, someone else will say it for you, and that’s never a good thing.
In this case, that “someone” is an anonymous individual who has created a spoof Twitter account under the handle @BPGlobalPR, where he has pretended to be a BP spokesperson in their PR department. The tweets he provides act as satirical commentary of the situation and are appropriately hilarious. In this short period of time, @BPGlobalPR has gained quite the following with over 140,000 followers on Twitter. BP’s real PR team, @BP_America, has just over 12,000.
Tiger Woods: A Lesson on Bad PR
Posted: Monday November 30, 2009 • Category: Public Relations
Happy Monday! I hope you are all well rested after a wonderful Thanksgiving Break. As you can tell, the blog took a little hiatus last week due to deadlines and the short holiday week but we are back in full force! With that said, onto today’s topic at hand: PR gone wrong.
I am an avid sports fan and spectator. I watch everything from football to tennis and try to keep up with all the latest news. Because of this, perhaps the most interesting sports-related story I read over the holiday weekend was the one regarding world champion golfer Tiger Woods’ recent one-person crash and the backlash that followed. I remember watching basketball with my dad and reading it as a Breaking News headline on ESPN that read “Tiger Woods Seriously Injured in a Car Accident.” As the reports came that he had run into a fire hydrant and tree pulling out of his driveway in the wee hours of Friday morning, so did the questions. Why was he leaving his house so late? How did he get seriously hurt when he was just pulling out of his driveway going less that 33 mph? Why did his wife smash his rear window to save him and not his front or side window?